Hyundai Motorstudio Busan
Suyeong-gu, Busan • Art Gallery
__Hyundai Motorstudio Busan ⠀ From the beginning of Hyundai Motor to the future ⠀ Suyeong-gu, Busan. Hyundai Motor Studio was built on the site of 'F1963', which has already become a famous place in Busan as a reproduction space. As Hyundai Motor's sixth motor studio after Gangnam, Hanam, Goyang, Beijing, and Moscow, the keywords here seem to be 'past and future', 'coexistence', and 'heritage'. The fragrance of modern structures with exposed steel structures as they are, the beginning of the movement line is the first unique model in Korea, Pony, and at the end of the line, 'Propesi (the name of the electric vehicle project to be released)' appears at the end of the movement line, thereby creating the beginning and future of the modern era of space. made in sequence. ⠀ The exhibition is divided into four main parts. It is a renewal pony car that shows modern tradition, a glass sculpture that symbolizes the past, present and future, a material experience space, and the concept car 'Prophecy'. Behind Propeci is the exhibition 'Media Strings' by the part-time media artist Jinyo Mok. ⠀ You can see the tea that has worked hard for a sustainable future. First, the large container-type building with a rectangular parallelepiped is made of steel and wire as the main materials. At first glance, it feels like a civil engineering mall rather than a building, perhaps because it uses Goryeo steel wire without a separate pillar to support the building. According to the guide's explanation, the floor was made of terroxy (a type of terrazzo) made by adding waste plastics and glass thrown away at Hyundai Motor's Ulsan plant as a floor finish. If you look closely at the floor, you can see colorful pieces of glass, plastic, bolts and nuts. Carpets were made by reusing fishing nets discarded on the beach. ⠀ Director Choi Wook of One O One Architects, who designed this place, recalled the category of Busan -> Port -> Pier -> Crane & Container and applied it to the shape of the building. The city-contextual architecture that shares DNA with the city of Busan was realized with the material. When I actually visited, even though it was an unusual building on a small scale, it was not a noisy impression that caught my eye or made the surroundings colorless. ⠀ You can neither check the model of Hyundai Motor nor purchase it here. It is a cultural space where you can only experience the value and direction of the brand. Conceding all of the space that could not be primarily economically profitable to design is also a preference for a grown company that has enough distance to sell things even if it is not here. It shows the inevitable sequence of creating and growing brand values that sustain loyalty. ⠀ [Information] Business Name: Hyundai Motor Studio Busan Venue: 20 Gurak-ro 123beon-gil, Suyeong-gu, Busan F1963 Hours: 10:00 ~ 20:00 (Closed on the first Monday of every month and holidays) Fee: Free Phone: 1899-6611 ⠀ 🐔🐔🐔 🐔🐤(4.5) ⠀ #Hyundai Motorstudio Busan #Busan #Suyeong-gu #Hyundai Motors #Automobile Exhibition Center #F1963 #Busan Attractions #Attractions in Busan #BusanHapples #Weekend Outing #Like #instagram #instagood #design #space #architecture #insighttrip #threerooster #static electricity #insighttrip #daytrip_korea



