VitraHaus

On.the.Road

A showroom that looks like stacked containers. It is not an overstatement to call it a premium version of IKEA, and it is one of the places within the Vitra Campus that can be viewed without a tour. Designed by Herzog & de Meuron, it is a building that is fun to walk around and take photos from all sides, just like the Vitra Design Museum, offering a mix of simplicity and complexity. The interior serves as a showroom and flagship store for the Vitra furniture company, showcasing samples of spaces we reside in, such as libraries, relaxation areas, dining areas, and playrooms, using Vitra's furniture. The view of the vineyards through the windows is also splendid. In some areas, you can see the process of making sofas, and the museum shop on the first floor offers a space where you can buy miniatures of furniture produced by Vitra, various books, and design items. It’s a place where one feels the temptation to make purchases but manages to resist due to practical reasons.