Four Seasons Hotel Seoul

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📌The Chanel of the hotel industry: Luxury goods are luxury goods because they are luxury goods. 🔹Room type: Premier Room/City View 🔹Price: 4-50 million won 🔹Location: Right in front of Gwanghwamun Station 🔹Parking: Underground parking lot Looking at Chanel and not talking about the quality, looking at Apple and not judging the quality. This is because the quality has already been proven with the brand name alone. And when you experience it yourself, you will nod your head. Saying 'Yes, this is it'. The conditions for becoming a luxury brand are not what the brand promotes. When consumers call it luxury, it becomes a real luxury item. So, what is the standard for luxury? There will be various criteria such as price, quality, rarity, history, etc. The standard of luxury in my opinion is 'can you impress' - that is, whether or not a brand can impress customers with only the product/service it wants to sell, I think it can be very clearly divided into 'luxury' and 'can't'. . How about a hotel? There is a perception that 'a hotel is friendly', but 'a hotel impresses you.' Think of the hotels that made you think. Probably not that many. Because kindness and emotion are different. When we feel moved, it is when we feel that 'you are taking care of me'. This is only possible when private service is operated with sincerity, and when all the staff of the hotel have the same mindset. No matter how friendly the hotels are, it is not easy to feel private. The moment the title is changed from a pronoun to a proper noun, saying that it is '000' rather than 'customer', guests often feel a sense of privacy. The Four Seasons Hotel meets all the requirements. And it impresses. How they impress can be summarized in this one sentence- <Treat your opponents the way you want them to be treated> Only that one sentence moves Four Seasons. Whether it's service or design, they treat us in whatever way they can. Now all that's left is for us to treat the #Four Seasons Hotel. This is the place that comes to mind whenever you want to spend a different day.